Articles

Short, practical reads on websites, SEO, AI and running a business online. We write about what we've actually seen work, in plain English and without the jargon. The latest are below.

AI has half-decided before it ever recommends you

A few weeks ago I wrote about the four names an AI assistant gave me, and the client it left out. The more I think about it, the more the list was the wrong thing to focus on. The real decision happens earlier, in a conversation you never get to see.

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Showing Up in AI Search, Not Just Google

More people are asking ChatGPT and Perplexity to recommend a business instead of scrolling Google, and most owners have no idea whether they show up. Here's the shift in plain terms, a way to actually check where you stand, and why it's built into Motley CMS rather than bolted on like it would be on WordPress.

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Big Goals, Small Budgets

Want London-level results on a lemonade stand budget? You’re not alone. But when it comes to SEO and websites, wishful thinking costs more than money. The Price...

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