Don't let bootstrapping lead to handcuffing
In business terms, the definition of 'bootstrapping' is of "carrying out a task with the minimum of resources or advantages". When starting out in business, or...
Articles
Short, practical reads on websites, SEO, AI and running a business online. We write about what we've actually seen work, in plain English and without the jargon. The latest are below.
Are you stopping your website visitors from contacting you?
In your travels around the internet you will have inevitably stumbled across little bits of technology which are found across many sites and, if you own your ow...
Do yourself a favour and help your website move up the rankings!
Right, to get started, hands up who thinks that Google is a search engine? Well you're partly right - first and foremost Google is an advertising company who us...
Don't let them tell you that you CAN'T do it....
Recently a friend of mine (@dickiearmour) had to help out with the feeding of his father in law's livestock on their farm. It was hard, but enjoyable work and a...
What's in a (domain) name?
You may be aware that over 90% of Britons will use a search engine first and foremost to research new products and services. If you didn't know that you do now...
Pay it forward - do as you would be done by.
Cash-flow is king. We've all heard this expression many many times and it's as much a truism for you and your business as it is for any one of your suppliers. O...
You wouldn't pay peanuts for a flyer would you?
Picture this scenario: You are just about to launch a new product or service and you've decided that at the top of your marketing list is to have 1000's of flye...
Do You Know Your Panda From Your Penguin?
Is your website one of those that 'just sits' there waiting for visitors? How is that going for you? Well, you're really not alone - the majority of website own...
It's all About the Experience
In business, we are all selling a product or service and indeed we are none of us unique insofar as there many others out there selling the same as we are. Ask...
7 Reasons Used Not to Use Social Media
Humans have been communicating for millennia using a variety of tools and platforms which have developed over the years into ever more sophisticated arenas, cul...